Ww (Formerly Weight Watchers)
Global Senior Vice President Consumer Insights and Community Impact
Pepsico Jul 2009 - Sep 2014
Global Vice President Strategy and Insights
Dr Pepper Snapple Group 2007 - 2009
Vice President Consumer Insights
Cadbury Plc. 2006 - Apr 2007
Director Consumer Insights
Mondelēz International Aug 2006 - Jan 2007
Consumer Insights Director
Education:
Wisconsin School of Business 1988 - 1990
Master of Business Administration, Masters
Columbia University In the City of New York 1982 - 1986
Bachelors, Bachelor of Arts
Skills:
Customer Insight Strategy Market Research Consumer Products Marketing Strategy Shopper Marketing Marketing Research Consumer Insight Management Brand Management Segmentation Competitive Analysis Fmcg Product Development Brand Equity Business Insights Consumer Behaviour
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