This invention provides one or more motion picture projections in parallel onto showroom window glass; a consumer's touch on at least one portion of the projected image activates a signal from a touch-sensitive film on the same or opposite side of the surface, such that the display initiates an electronic handshake between the screen and the viewer, wherein the handshake comprises a text code or QR code and optionally can be individualized to the particular time, location or consumer. The information transferred through the display to the consumer then enables the consumer to make a purchase under secure conditions through a remote transactional interface, for instance a purchase of products, services, attendance rights for an event, discount coupons, etc., and or to download related copyrighted material or other data, such as for performances, software application subscriptions, general information and the like.