James P Mctiernan

US Patent:

8131703, Mar 6, 2012

Filed:

Apr 16, 2007

Appl. No.:

11/735840

Inventors:

Marshall Bessieres - Palo Alto CA, US
Kevin Wallace - San Francisco CA, US
King Rhoton - San Francisco CA, US
James McTiernan - Gloucester MA, US
Brian Herring - Durham CA, US
Jianmin Wu - Cupertino CA, US
Steven Kusmer - San Francisco CA, US

Assignee:

Adobe Systems Incorporated - San Jose CA

International Classification:

G06F 17/30

US Classification:

707706, 707717, 707721, 707723

Abstract:

Systems and methods are described that provide for generating ordered search results based on dynamic web analytics data that allows a resulting list of records that is responsive to a query to be ranked in a fashion that improves user satisfaction and conversion success rate. The system interrogates a target website to build a database of products and services. The individual pages/products in the database of products and services are ranked based on analytics data. Responses to searches of the target website are ordered as list of records that reflects the analytics data, which improves the ordering of the list of records based on criteria such as web page popularity, product popularity, or conversion success rate. Further embodiments provide for the generation of appropriately ordered search engine feed data based on the ranked database of products and services for the target website as well as the generation of search engine sitemaps with an appropriate priority attribute based on the analytics data.